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Sustainability according to us

 

The world today is facing a change and we must all take our responsibility to try to move towards a more sustainable future. Yogiraj is a brand where environment and health have been the foundation from the very beginning, which is evident in many ways in our products and manufacturing processes. 

Sustainable development is an expression that is used extensively today and that touches on more aspects than just the environment. In several cases, the three aspects that are discussed is the following: ecological, social and economic sustainability. All aspects need to be considered, which we try to take into account.

At Yogiraj, we are determined that yoga has positive effects on human kind. Therefore, we feel committed and obligated to produce and sell products that help people initiate or improve their yoga practice in order to deepen their relation to yoga. Our social responsibility does not end here. We care for our workers, manufacturers and suppliers and have ourselves visited the producing factories to ensure that there are no child labour and that working conditions are satisfying. We also use toxin-free material to ensure that the working conditions are safe and that the future owner and user of our products does not need to worry about the body absorbing toxins during their yoga practice. In this way we also touch the responsibility towards our environment. The products we use and consume has a major impact on our environment and therefore we want to offer products that are non-toxic, ecological and with long durability. In this way, we want to try to minimize our ecological footprints and leave a planet behind to future generations with green forests and oceans filled with life, which leads us back to our social responsibility. 

Yogiraj takes it inspiration from nature and we want our love and care for the Scandinavian nature to be reflected in our products.

 

Toxin-free and organic - What does it mean for you?

Do you know that studies show that already after 26 seconds, the body starts absorbing toxin when in contact with the skin? Then imagine standing on your bare feet and/or hands on your yoga mat for a whole session...that's why it is of utmost importance that all Yogiraj mats and props always are 100% free from toxin. Not 49% free like many "eco-friendly" products actually are to be considered that, but 100% free from toxin. Everything else is just a bad compromise, if you ask us. Rest assured that we have done the research on this for you. 

 

Where are our suppliers based?

We work with a closeknit group of suppliers, many of whom we have worked with for ten years. For some of them Yogiraj today is an important source of income, a way for us to contribute socio economically as well.

Our carefully selected producers are located in Taiwan, India, Poland, Portugal, Estonia and Sweden. 

The deliveries always considers our environment, never being flown in but instead for e.g. being delivered by boat (which takes a considerably longer amount of time, but that just needs a little more planning).

 

LOHAS- Lifestyle of Health & Sustainability

This is the soul of the todays and tomorrows consumer. Sweden and the Nordic countries have some of the highest penetrations of LOHAS. Over 40% of the Swedes are considered to be LOHAS.